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Learn about a watershed moment in the history of Barcelona

Chris Kennett
Director, International Undergraduate Business Programs
La Salle (Universitat Ramon Llull)

Are you visiting Barcelona as part a study or business trip?

Discover our training programme on how Barcelona excel in the organisation of major sporting events, how the city has transformed in economical and urban terms as a result of hosting events, and on how the city has become a world referent in sport event industry.   What can we offer you?

For many years, our research centre has been studying the organisational aspects of the Barcelona’92 Olympic Games, and how the Games have impacted the development of the city in the short, medium and long term. The aim of this programme is to provide you as future professional with a quality and tailored training programme that combines theory and practice on event and legacy management, as well as guide visits to the Olympic areas,  while you are visiting and experiencing the city of Barcelona as part of your study or business trip.

Our teaching staff includes internationally recognised experts, as well recognised practitioners that have been involved in the organisation of events or in the city policy development.

 

Teaching expertise covers the areas of:

  • Event legacy management
  • Economics
  • Tourism
  • Urban planning
  • Media management
  • City branding
  • Sport impact
  • Knowledge management
  • Cultural heritage

If you are interested in the programme, please contact our team.